Fractional CMOs and marketing coaching for companies over $100M in revenue in Germany, Austria and Switzerland

A founder of a company over $100M in revenue in Germany, Austria and Switzerland can hire a fractional CMO or learn the work and keep it in house. This page lists both: 1 firm offering fractional CMO work and 4 programs on marketing and go-to-market for founders and CEOs.

Updated 21 Oct 2026 Firms 1 Programs 4 Order published rule

Hire: fractional CMO

A fractional CMO owns positioning, the marketing plan and budget, and the agencies and in-house marketers who execute it.

$10,000per month, median published
  • Hours8 to 20 hours a week
  • Minimum term3 to 6 months
  • Month oneAudit of every channel and agency, cost per acquisition by channel, a positioning draft and a 90-day plan with a budget attached
  • Firms for $100M plus1 firm
  • Cost guideWhat a CMO costs

Learn: marketing coaching for founders

You keep the work in house and learn to run it yourself, with a coach, a course or a peer group.

$2,500per month, from
  • FormatLive, self-paced
  • Most common1-on-1 coaching, group coaching
  • Free to join1 program
  • Programs4 marketing programs

Hire: fractional CMOs

One publishes a monthly fee: $10,000 a month at The Geisheker Group. The rest quote. A fractional CMO typically works 8 to 20 hours a week, more in the first 90 days while strategy and the agency roster are set. Month one is an audit of every channel and agency, cost per acquisition by channel, a positioning draft and a 90-day plan with a budget attached.

Fractional CMOs for companies over $100M in revenue

Learn: coaching for founders

4 programs on marketing and go-to-market for founders and CEOs, open to companies in Germany, Austria and Switzerland.

Marketing coaching

How this page is built. The firms offer fractional CMO work and say they serve companies over $100M in revenue in Germany, Austria and Switzerland. The programs cover marketing and go-to-market and name founders or CEOs as their audience. Each list keeps the published order. Full methodology.